Pakistan International Airlines (PIA) has selected celebrated Pakistani couturier Hassan Sheheryar Yasin, popularly known as HSY, to design new uniforms for its cabin crew, with the collection set to debut on October 31, the national flag carrier announced on Thursday.
According to a statement issued by PIA, the collection aims to combine Pakistan’s cultural heritage with contemporary fashion while reflecting the airline’s emphasis on hospitality, passenger comfort and crew confidence.
The collection will make its official debut aboard PIA’s inaugural Boeing 787-9 Dreamliner flight from London to Islamabad on October 31, marking another step in the airline’s efforts to refresh its onboard identity under its consortium-led new management.
“The collection marks a stylish leap forward in PIA’s ongoing transformation,” PIA spokesperson Abdullah Hafeez Khan said, adding that the designs would introduce a contemporary aesthetic while keeping passenger comfort and crew pride at the forefront.
